GTX Corp’s Powerful GPS and IoT Platform is Flexing its Vertical Potential

PR IP Strategy Header GTX Corps Powerful GPS and IoT Platform is Flexing its Vertical Potential

Elizabeth Smart is a name that will ring out for many Americans. Just past midnight on June 5, 2002, the child was kidnapped from her own bedroom in Salt Lake City, Utah. For nine terrifying months, Smart’s kidnappers eluded the police until a lead from “America’s Most Wanted” clued them into to her whereabouts, effectively ending the harrowing saga and delivering a happy ending to the family and millions of relieved Americans. Like many across the country, Patrick Bertagna watched the Smart story unfold on television and set out to do something so that this would never happen again.

Compelled to protect children everywhere and safeguard loved ones of all ages, Bertagna formed GTX Corp (GTXO) and has now grown his smart wearables company into a recognized industry leader. Just this year, GTX’s award-winning technology has been featured on “Keeping Up with Kardashians,” showcased at Super Bowl LII and even made a splash at the star-studded CES 2018 in Las Vegas.

However, GTX has serious momentum building beyond all the lights and cameras. The company has done the yeoman’s work of pounding the pavement to broaden their subscriber base and increase sales. Moreover, in early March, GTX expanded their purchase options, allowing for greater payment flexibility for customers. The new pricing plans are specifically designed to help families working with a budget, and they will also drive traffic to the company’s revamped website as well as expand consumer market penetration.

Undoubtedly, GTX’s success is grounded in the company’s pioneering IoT and GPS-based tracking products and services – specifically their renowned flagship product, the GPS SmartSole® – all of which is backed by an impressive 85 patents. Always evolving and growing, the company has used this solid and versatile IP as a stepping stone to expand their target market from originally just the elderly to now children, the mobile workforce, athletes and even partnerships with law enforcement and a sizeable contract with Edwards Air Force Base.

In conjunction with their growing consumer offering is a wide-ranging distribution channel, GTX put significant emphasis on their global network in 2017 and can now boast distributors in Europe, Central and South America along with budding networks in Asia, the Middle East and Africa. Not to mention, the company’s vertical vision has created important partnerships with ORBOCOMM (ORBC), HeartMath (a stress-reducing guide for GPS SmartSole caregivers), Trusense (household activity tracking) and, last but not least, Veristride, all of which are allowing GTX to capitalize on a number of emerging tailwinds and demonstrate technology that has been continually validated in multiple sectors.

 GTX Corps Powerful GPS and IoT Platform is Flexing its Vertical Potential

A Stout Portfolio Destined for Growth

With all this under their belt, GTX recently announced an upcoming suite of new devices that will further expand their already robust portfolio and lead them far beyond just the “where is” business.

According to the company, GTX will soon launch GPS SmartSole® for pre-teens, the Invisabelt for young children, an OEM version ready to be embedded in customized form factors designed for mobile asset tracking, a weapons-tracking device and Smart Step™ insoles designed to monitor activity, mobility and balance.

“We have been evaluating different market segments, looking at different opportunities that we can leverage our core GPS tracking expertise, wearable technology platform, intellectual property portfolio and Made in USA manufacturing capabilities,” Bertagna said in the announcement. “As part of this initiative, we are working with our channels partners to introduce new products for both existing and new markets, including tracking solutions for kids, providing customized hardware for enterprise mobile assets, developing new products for military & law enforcement and with our partner Veristride, we have begun testing a new line of health & wellness insoles created specifically for the general baby boomer population.”

The biometric insoles built with Veristride use tiny sensors, artificial intelligence and advance algorithms to analyze a person’s gait and predict if they might be prone to falling. The insoles debuted at CES 2018 and signify a breakthrough in the senior market (Bloomberg predicts remote senior care is a $50 billion market), but the groundbreaking technology also presents applications that can be utilized in every emergency room across the country or for parents and caretakers raising children with autism or traumatic brain injuries.

“Our experience and knowledge in miniaturizing technology in the wearable space is allowing us to expand beyond just tracking seniors with Alzheimer’s,” stated GTX”s President of Business Development Andrew Duncan. “We are now looking at the kids market, predictive and preventive market and a host of enterprise applications. Our expansion into the health and wellness market by simply and accurately monitoring how someone walks is especially exciting. We will be able to predict when a person might be susceptible to a fall, which is an area of vital importance in the overall senior care industry and with fall risk injuries accounting for over $31 billion in the U.S. annually, we believe this is a far larger market for us to explore. Of course the kids market could also be very significant.”

 GTX Corps Powerful GPS and IoT Platform is Flexing its Vertical Potential

Making an Investment in the Lifeblood of GTX: Intellectual Property

The growing addressable market opportunity for GTX is not only evidence of the demand for this kind of technology but also underscores a company that is in full control of their IP platform and empowered by its potential. Bertagna and his team fully understand their business model and are completely confident in their technology’s ability to impact a multi-billion-dollar market. As a highlight of this fact, GTX shored up their intellectual property position by adding U.S. patent 9,910,862.

“This patent complements GTX’s three-pronged approach to protecting their business and products,” said Larry E. Henneman, Jr., GTX Corp’s patent counsel. “Now, in addition to their shoe/insole form factor and their innovative communication methods, GTX has patent protection for their server-side platform, which is independent of the specific design of any particular tracking device. The patented platform expands GTX Corp’s business opportunities by enabling GTX to host multiple, different tracking-based businesses on a single platform.”

This recent patent protects the server-side of the GPS platform strengthening a key prong of the GTX product model. In the future, the company will look to further solidify the other two platform processes: device and communication technology.

“As a pioneer in the wearable tech industry and watching many of the tech giants such as Apple, Samsung, Google and Microsoft strategically navigate, we are pleased we made the early investment in IP, had excellent counsel along the way and have continued for over a decade building our portfolio which we believe is starting to garner some industry attention,” Bertagna said.

In that same announcement, GTX announced that the GPS SmartSole had been honored yet again. The innovative insole embedded tracking device – think Dr. Scholl’s meets LoJack – won second prize in the prestigious Tomorrow’s Care 2018 awards. The magazine, Tomorrow’s Care, is circulated decision-makers and stakeholders across the care industry.

Although, it must be said, award ceremonies are not something new to GTX and the GPS SmartSole. The company has previously been recognized as the Most Innovative Tracking & Recovery Technology winner in the 2017 Telecoms Awards, one of the 25 Most Empowering IoT Companies by 1IT Enterprise Magazine in 2016, and finished second only to Microsoft (MSFT) in the 2015 CTIA E-Tech Awards in the Wearables, Health, Fitness & Wellness category. The company’s GPS SmartSole is also being used in a George Mason University study on wandering among people suffering from Alzheimer’s and dementia.

Further invested in their award-winning intellectual property, GTX is sitting in a comfortable position to continue its upward growth. All in all, the leadership team’s strategic vision has quickly taken the company’s potential target market from 6 million to now over 72 million. This fact alone should make potential investors stop and take notice.


In the interest of full disclosure, we call the reader’s attention to the fact that Equities.com, Inc. is compensated by the companies profiled in the Spotlight Companies section. The purpose of these profiles is to provide awareness of these companies to investors in the micro, small-cap and growth equity community and should not in any way be considered as a recommendation to buy, sell or hold these securities. Equities.com is not a registered broker dealer, investment advisor, financial analyst, investment banker or other investment professional. We are a publisher of original and third party news and information. All profiles are based on information that is available to the public. The information contained herein should not be considered to be complete and is not guaranteed by Equities.com to be free from misstatement or errors. The views expressed are our own and not intended to be the basis for any investment decision. Readers are reminded to do their own due diligence when researching any companies mentioned on this website. Always bear in mind that investing in early-stage companies is risky and you are encouraged to only invest an amount that you can afford to lose completely without any change in your lifestyle. Equities has been compensated with cash, common shares and/or warrants for market awareness services provided.

DISCLOSUREThe views and opinions expressed in this article are those of the authors, and do not represent the views of equities.com. Readers should not consider statements made by the author as formal recommendations and should consult their financial advisor before making any investment decisions. To read our full disclosure, please go to: http://www.equities.com/disclaimer

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​Equities.com- GTX Corp Introduces New Flexible Purchase Options for Its Wearable GPS SmartSole Tracker

 ​Equities.com  GTX Corp Introduces New Flexible Purchase Options for Its Wearable GPS SmartSole Tracker

GTX Corp. (GTXO), a pioneer in smart, mobile and wearable GPS tracking and recovery location-based products, has expanded its purchase options for its flagship wearable GPS SmartSole tracker. The new flexible options, available exclusively through GTX’s website, provide customers with greater flexibility than ever before and should expand consumer market penetration of the GPS SmartSole.

Complementing the company’s existing Premium offering, GTX has introduced two new pricing plans:

 ​Equities.com  GTX Corp Introduces New Flexible Purchase Options for Its Wearable GPS SmartSole Tracker

The new pricing options offer several alternatives for consumers, caregivers and small businesses that may be seeking lower upfront costs or different service plan payment options. It is important to note that the Economy Service does not include Geozone alerts, which are perimeter alerts that are triggered when the wearer of the GPS SmartSole crosses into or outside a zone defined by the customer.

The Easy Start Bundle and Economy Service packages are currently offered only through GTX’s website, while the Premium Package will continue to be available through Amazon (AMZN) and other direct channels as well. Over 45 million Americans will be caring for 117 million seniors by 2020, according to Bloomberg, with the market for remote senior care monitoring representing a $50 billion market by itself. GTX’s new pricing plans are aimed at expanding GTX’s footprint in the wearables market by making it “easier for caregivers to take advantage of this incredible GPS monitoring solution,” according to Meghan Ravada, the company’s Community Relations Director.

The new pricing plans should also serve to drive new traffic to the company’s website, where consumers will find the entire spectrum of smart products in addition to the GPS SmartSole, including:

The additional purchasing options on GTX’s website complement the coordinated marketing endeavor that the company has been making across multiple channels.


  • Recently on Keeping Up with the Kardashians (“My Mother’s Keeper,” episode 12 of season 14, which aired January 7, 2018), Kris Jenner gave Mary Jo, her mother, a new pair of sneakers and GTX’s GPS SmartSole in order to keep better tabs on her whereabouts. The episode was watched by approximately 1,053,000 viewers, according to ShowBuzzDaily.
  • At the International Consumer Electronics Show (CES) in Las Vegas in January 2018, GTX showcased a suite of existing and future products for the first time beyond GPS tracking solutions for seniors afflicted with dementia and Alzheimer’s disease. GTX now has solutions for children, the military, law enforcement, mobile workforce and athletes. Further, the company’s Biometric Insoles effectively expand its target audience from the 6 million currently diagnosed with Alzheimer’s disease to the 72 million baby boomers in the US that need or want their mobility, activity and gait monitored.
  • GTX was a Silver Sponsor for the Super Bowl LII Big Game Experience in the days leading up to the game. Alongside its strategic partner Veristride and long-time advisor and former Minnesota Viking Jack Brewer, the company showcased its new Biometric Insole Technology to a captive audience throughout the various events during Super Bowl week.

In its “Patient Safety in Healthcare, Forecast to 2022” report, Frost & Sullivan, a leading market research firm, said that adverse patient safety events across healthcare segments are expected to drive the cost burden on the US and European healthcare systems to $384 billion by 2022, up from an estimated $318 billion in 2016. The report identified wearables as one of the key growth opportunities that will drive the patient safety market over the next five years.

According to Bloomberg, citing a 2016 study sponsored by the AARP and others, 75% of caregivers desire a technology solution to help ease their duties, but only 7% have actually done so. With its multiple product offerings and key partnerships with the US military (on-base personnel tracking), ORBOCOMM (ORBC), connectivity and distribution for Verizon approved GPS tracking devices, TruSense (household activity tracking) and HeartMath (guide for GPS SmartSole caregivers), GTX is well positioned to benefit from the burgeoning market opportunity in remote safety monitoring.


In the interest of full disclosure, we call the reader’s attention to the fact that Equities.com, Inc. is compensated by the companies profiled in the Spotlight Companies section. The purpose of these profiles is to provide awareness of these companies to investors in the micro, small-cap and growth equity community and should not in any way be considered as a recommendation to buy, sell or hold these securities. Equities.com is not a registered broker dealer, investment advisor, financial analyst, investment banker or other investment professional. We are a publisher of original and third party news and information. All profiles are based on information that is available to the public. The information contained herein should not be considered to be complete and is not guaranteed by Equities.com to be free from misstatement or errors. The views expressed are our own and not intended to be the basis for any investment decision. Readers are reminded to do their own due diligence when researching any companies mentioned on this website. Always bear in mind that investing in early-stage companies is risky and you are encouraged to only invest an amount that you can afford to lose completely without any change in your lifestyle. Equities has been compensated with cash, common shares and/or warrants for market awareness services provided.

DISCLOSUREThe views and opinions expressed in this article are those of the authors, and do not represent the views of equities.com. Readers should not consider statements made by the author as formal recommendations and should consult their financial advisor before making any investment decisions. To read our full disclosure, please go to: http://www.equities.com/disclaimer

Equities Article: https://www.equities.com/news/gtx-corp-introduces-new-flexible-purchase-options-for-its-wearable-gps-smartsole-tracker

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Equities.com- GTX Has Been Blazing Hot in 2018 with Super Bowl XLII, Keeping Up with the Kardashians and CES Appearances

 Equities.com  GTX Has Been Blazing Hot in 2018 with Super Bowl XLII, Keeping Up with the Kardashians and CES Appearances

Image via SAB0TEUR/Wikimedia

If a microcap company could boast an appearance at the NFL Super Bowl and being featured on one of the longest-running reality television series in the world, it’d be deemed as a pretty successful year. Well, that’s exactly what GTX Corp (GTXO) has already done, and it’s only January. Add in the 2018 Consumer Electronics Show held January 9-12 in Las Vegas, and GTX has gotten the New Year off to an impressive start. The IoMT and GPS-based wearable tracking solutions provider had the opportunity to showcase its innovative product portfolio to millions of potential customers.

A prime example was the company’s GPS-tracking insoles appearing on the popular television show keeping up with the Kardashians, which has been a staple for the E! Network for over a decade now, drawing in millions of viewers every episode. During a recent show, Kris Jenner, in a bid to keep tabs on the whereabouts of her mother, MJ, gives her a new pair of shoes and insoles, which happen to be GTX’s flagship product called the GPS SmartSole.

“It was a significant CES for GTX Corp and the first time we showcased a suite of existing and future products that expanded our products and services way beyond GPS tracking solutions for seniors afflicted with dementia and Alzheimer’s,” said Patrick Bertagna GTX Corp CEO. “We now have tracking and monitoring solutions for kids, the military, law enforcement, mobile workforce, athletes and with our Biometric insoles we will expand our senior target audience from the 6 million currently diagnosed with Alzheimer’s to the 72 million baby boomers in the US that need or want their mobility, activity and gait monitored.”

At CES 2018, GTX also got to show off its new GPS InvisaBelt designed for toddlers expected out this quarter.

In timely fashion, GTX Corp capitalized on this momentum by launching its line of GPS tracking solutions for purchase on Amazon.com(AMZN) making it easier than ever for consumers to find and buy these groundbreaking products. In addition, this new and improved GTX shopping experience features lower product costs and additional service plans to provide customers with flexible payment options.

These impressive milestones over just the past month alone certainly paves the way for 2018 to be the year in which the company hits its inflection point—both on Main Street and Wall Street. In fact, that name recognition is already starting. ABI Research recently identified GTX Corp as one of the Key Smart Footwear Players to watch in the emerging space, solidifying the company’s place among household names such as Under Armour (UA)Garmin (GRMN) and Altra Running (Private). If January is any indication, GTX Corp will be a hard name to miss going forward.

 Equities.com  GTX Has Been Blazing Hot in 2018 with Super Bowl XLII, Keeping Up with the Kardashians and CES Appearances

Athletes, Toddlers and Defense Sector Round Out New Products

The company has done a spectacular job at widening the breadth of target markets recently, including the all-encompassing demographic of athletes.

When the New England Patriots and Philadelphia Eagles collide on February 4th in Minneapolis, Minnesota for Super Bowl LII, GTX will be there, along with Veristride and long-time advisor and former Minnesota Viking Jack Brewer. GTX is a Silver Sponsor and will use the world’s biggest football stage as an opportunity to showcase its new Biometric Insole Technology throughout the various events during Super Bowl week.

In sports, technology is being used more and more to enhance and track performance. The GTX insoles are a natural fit for the sports environment, starting with use in establishing walking baselines for pro athletes.


“I am so thrilled that that Super Bowl is being held in my backyard, and look forward to having GTX and Veristride introduce and demonstrate their new ground breaking gait analysis ‘Walking Test’ technology to the sports community during the Super Bowl experience,” said Brewer on the upcoming events.

GPS SmartSole Ready for Prime Time

The SmartSole is the result of years of R&D at GTX and a new partnership with Veristride. Originally designed to target the seniors market and the approximately 6 million people suffering from Alzheimer’s disease and other forms of dementia that are at constant risk of wandering, GTX has now substantially increased the market opportunity via technological advancements to its insoles and expansion into different age demographics.

The biometric insoles, unveiled for the first time at CES 2018, are now capable of monitoring how people walk, using Artificial Intelligence and sensors to predict if a senior could be prone to falling. With more than 2.8 million falls treated in emergency rooms annually in the U.S., accounting for an estimated $31 billion in direct medical costs, there is clearly a great need to leverage technology to provide insight into fall risk detection and prevention.

GTX’s SmartSoles collect movement and activity from tiny sensors embedded in the insoles, using the information to produce data for gait analysis, which is predictive of likelihood of falls. The SmartSole uses established cellular technology, updating responsible parties every 10 minutes with location information. The soles have received a glowing review for their functionality by “The Brain Broad” Lynette Louise, allowing her to give her autistic children more independence while giving her the peace of mind that they are safe.

As the population ages, it is foreseeable that the associated costs will continue to inflate. So-called “baby boomers,” people born during the during the post-World War II period between 1946 and 1964, are now reaching advanced stages in life, when falls become a real threat. That means that about 72 million baby boomers, or about one-quarter of the U.S. population, is a candidate for GTX’s new product.

 Equities.com  GTX Has Been Blazing Hot in 2018 with Super Bowl XLII, Keeping Up with the Kardashians and CES Appearances

More than Just “Where is?”

GTX took what was technology for a large, but relatively niche market (dementia, Alzheimer’s and autism patients) and through the execution of a succinct strategy has grown the market opportunity exponentially by answering the question “where is?” in not just dementia patients, but those with traumatic brain injuries and genetic cognitive-function disorders, and now even toddlers.

More recently, the location technology has expanded into things, as well as people. Through a partnership with Garrison Defense LLC, GTX’s GPS technology is being incorporated into an intelligent firearm tagging and tracking system that will provide law enforcement and military personnel with real-time weapons accountability. The Garrison agreement followed GTX receiving a contract from Edwards Air Force Base to custom designed and manufacture robust military grade GPS technology to track personnel and equipment.

Ever expanding, GTX has widened its portfolio bag and target audience even more and gone beyond just “where is?” with the latest sports initiative. If market opportunity is any measure of value, GTX should be growing long legs in 2018. Once looking to sell to a market consisting of around six million, the GTX technology now has the potential to be utilized by over 100 million people of all ages for multiple applications and tens of millions of objects around the world.


In the interest of full disclosure, we call the reader’s attention to the fact that Equities.com, Inc. is compensated by the companies profiled in the Spotlight Companies section. The purpose of these profiles is to provide awareness of these companies to investors in the micro, small-cap and growth equity community and should not in any way be considered as a recommendation to buy, sell or hold these securities. Equities.com is not a registered broker dealer, investment advisor, financial analyst, investment banker or other investment professional. We are a publisher of original and third party news and information. All profiles are based on information that is available to the public. The information contained herein should not be considered to be complete and is not guaranteed by Equities.com to be free from misstatement or errors. The views expressed are our own and not intended to be the basis for any investment decision. Readers are reminded to do their own due diligence when researching any companies mentioned on this website. Always bear in mind that investing in early-stage companies is risky and you are encouraged to only invest an amount that you can afford to lose completely without any change in your lifestyle. Equities has been compensated with cash, common shares and/or warrants for market awareness services provided.

DISCLOSUREThe views and opinions expressed in this article are those of the authors, and do not represent the views of equities.com. Readers should not consider statements made by the author as formal recommendations and should consult their financial advisor before making any investment decisions. To read our full disclosure, please go to: http://www.equities.com/disclaimer

https://www.equities.com/news/gtx-has-been-blazing-hot-in-2018-with-super-bowl-xlii-keeping-up-with-the-kardashians-and-ces-appearances

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Voyage LA- Meet Patrick Bertagna of GTX Corp

VoyageLA Staff avatar 1495778063 120x120 Voyage LA  Meet Patrick Bertagna of GTX Corp

Today we’d like to introduce you to Patrick Bertagna.

So, before we jump into specific questions about the business, why don’t you give us some details about you and your story.
GTX Corp is a pioneer and innovator in Smart, Mobile and Wearable GPS, cellular and BLE tracking and recovery location-based services.

Through its proprietary IoT enterprise monitoring platform, GTX offers a complete end-to-end solution of hardware, software and connectivity, backed by an extensive portfolio of patents.

Founded in 2002, headquartered in Los Angeles, California, with distributors in 14 countries and customers in over 35 countries, GTX was the first Wearable Tech company and is known for its award-winning patented GPS SmartSole® – Think Dr. Scholl’s meets LoJack- the world’s first invisible wearable technology device created for those at risk of wandering due to Alzheimer’s, dementia, autism and traumatic brain injury.

We believe the most effective technical solutions are the ones most easily used. We set out to develop miniaturized, low power consumption GPS location finding technology packaged in the most portable user-friendly format- hence we pioneered what is now the multi-billion dollar wearable tech industry. With this platform, the opportunities were vast- ranging from seniors with cognitive memory disorders such as Alzheimer’s and dementia, children with autism, military and law enforcement, mobile work force and high value assets.

Our patented technology delivers a new level of functional oversight, security and peace of mind to a wide variety of audiences and needs.

We’re always bombarded by how great it is to pursue your passion, etc – but we’ve spoken with enough people to know that it’s not always easy. Overall, would you say things have been easy for you?
Like all businesses, we had our share of up’s and down’s, starting with developing new technology and products that had never been on the market before. Raising capital after the initial founder’s round, going public in 2008, right before the biggest financial meltdown.

Once we got passed that, building and keeping a strong team in place. Launching new products in foreign countries, and building a comprehensive intellectual property portfolio, while building a business was very challenging.

We’d love to hear more about your business.
In short, we make technology that tells you where someone or something of value is, but we specialize in saving lives. Our flagship product is made for people that have a tendency to wander and get lost and if not found within 24 hours the stats are 48% of them end up being found dead. So our technology actually can help save lives and provides peace of mind to their caregivers. We are most proud of the letters we receive from people sharing their stories about what a difference our products have made in their life or their loved one’s life.

What were you like growing up?
I was and remain very adventurous, ambitious, competitive, inquisitive, which lead me to becoming a problem solver.

I began traveling at a very young age and found an interest in learning about other people and cultures. I love food and art and outdoor sports, such as surfing and skiing.

Pricing:

  • Consumer products range in pricing from $99.00 to $299.00
  • Our monthly service plans start as low as $5.00 per month and go to $39.00 and on average cost less than $1.00 per day

Contact Info:

PETS 1 1 Voyage LA  Meet Patrick Bertagna of GTX Corp  Voyage LA  Meet Patrick Bertagna of GTX Corp 1 year Anniversary   Cancun   Isla Mujeres 007 1 Voyage LA  Meet Patrick Bertagna of GTX Corp Clinton Portis 1 Voyage LA  Meet Patrick Bertagna of GTX CorpGTX Corp 092110 1 Voyage LA  Meet Patrick Bertagna of GTX CorpSmartSole UN 7 14 1 Voyage LA  Meet Patrick Bertagna of GTX CorpPhoto 4 1 Voyage LA  Meet Patrick Bertagna of GTX Corp

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​​Equities.com- Why CES 2018 Could Be a Major Coming Out Party for GTX Corp and Its Expanded IoT Offerings

 ​​Equities.com  Why CES 2018 Could Be a Major Coming Out Party for GTX Corp and Its Expanded IoT Offerings

With the largest tech conference set to kick off this week, the 2018 Consumer Electronics Show (CES) promises to once again highlight all the best new products and innovations set to hit the market this year. Among the most watched trends will be the latest applications in the Internet of Things (IoT) technology, health-tracking wearables and artificial intelligence. For GTX Corp (GTXO), the event serves as a perfect launching pad for the company’s 2018 rollout of its leading IoT and GPS-based wearable tracking products and services. Riding high on the significant momentum it established in 2017, GTX is as primed as ever for a breakthrough year.

At CES, GTX will be presenting its new Biometric Insoles alongside its partner Veristride. The collaboration, which began in August 2017, set out to develop and launch a suite of biometric solutions embedded in insoles with the primary goal of helping senior citizens avoid falling, which is a major problem as an estimated 2.8 million older people are treated in emergency departments for fall injuries each year. These fall injuries result in an estimated $31 billion in direct medical costs annually on an inflation-adjusted basis. Using custom sensors at the foot, the Biometric Insoles collect movement and activity data for gait analysis to provide better insight into fall risk detection and prevention for seniors. This product will expand GTX’s senior target audience from the 6 million currently diagnosed with Alzheimer’s to the 72 million baby boomers in the US. The Company is also looking at other applications for younger adults that want to monitor daily activity, the professional sports community and military.

This innovative technology will be on full display on Thursday, January 11 from 2:00 pm to 5:00 pm PST at the Las Vegas Westgate Tower in hospitality suite 310. Executives from both GTX Corp and Veristride are also accepting one-on-one meetings throughout CES week. (Those interested in scheduling an appointment can email info@gtxcorp.com with the subject line “CES Meeting”.)

“Despite preventive efforts, falling continues to be a major problem for seniors both at home and in community or assisted living facilities, not to mention the tremendous cost to the healthcare industry,” Patrick Bertagna, GTX Corp CEO, stated recently. “’By simply wearing a pair of biometric insoles, we will be able to monitor a person’s activity and any change in balance which in many cases can tell us a lot about that person’s overall well-being. Seniors need to stay as active as possible, but many times due to aging, fear, loss of motor skills or loss of memory, they become sedate, which leads to a decline in overall health. Our goal is to provide seniors with wearable technologies that empower them to stay active while not compromising their safety. Being able to prevent, delay or accurately predict falls, undetected strokes, affect from medicines and even early onset of dementia by wearing a smart non-intrusive footwear device can offer significant improvements in senior care and wellness along with substantial cost savings.”

 ​​Equities.com  Why CES 2018 Could Be a Major Coming Out Party for GTX Corp and Its Expanded IoT Offerings

In addition to the Biometric Insoles, GTX will be showcasing to its flagship GPS SmartSole® line for seniors and caregivers, as well as its new offerings scheduled to launch in 2018. This includes the GPS SmartSole® for the children’s market, the GPS InvisaBelt designed for toddlers, and the Armatrak GPS Rifle Tracker for the defense industry.

This robust product portfolio highlights GTX’s promising year ahead, leveraging its many successes in 2017 to capitalize on a number of emerging tailwinds.

For example, in November, the US Senate Judiciary Committee voted to move forward with bipartisan legislation to provide tracking devices and resources to those with autism and other developmental disabilities at risk of wandering. Known as Kevin and Avonte’s Law, the bill is an updated version of companion bills that were previously passed by the Senate and the House.


That development dovetailed very timely with GTX’s earlier announcement of its first product launch into the children’s market with Take-Along Friends, a line of plush dolls embedded with the company’s award-winning GPS tracking technology. This was a very significant milestone for the company, opening an enormous addressable market in need of its devices. An estimated 800,000 children are reported missing each year in the United States – equating to roughly 2,000 per day, according to the National Center for Missing and Exploited Children. GTX Corp.’s tracking technology empower parents to enhance the safety and security of their family needs.

 ​​Equities.com  Why CES 2018 Could Be a Major Coming Out Party for GTX Corp and Its Expanded IoT Offerings

“For the last two years, we’ve really focused on expanding distribution,” Bertagna told Equities.com in September. “We have distributors throughout most of the first-world countries and service subscribers in 35 countries. We have a lot of distributors in Europe, Central and South America, and starting to expand into Asia and the Middle East, and even starting to get into Africa somewhat. So, we really believe in building our global distribution channels.”

The company can now leverage that distribution network with its various offerings. Bertagna added in the interview, “We’re looking at doing some more business in the biometric space. It’s something we’re starting to put a lot of emphasis on, specifically with fall detection and prevention. We have also been working closely with military for the last year and half, and we’re expecting to do more with them in 2018. So, military, biometrics, children’s market and home health applications are on our roadmap as products and services to bring into our distribution pipeline.”

It’s clear that this is the year the rubber meets the road for GTX’s growth strategies, which has found firm footing in various markets. In addition to Veristride, the company has key partnerships on multiple fronts, which includes:

  • ORBOCOMM (ORBC). Providing connectivity and distribution for the new Verizon enabled GPS tracking devices.
  • TruSense. GTX’s first entry into the Smart Home market. Working with TruSense to track daily activities, health patterns and other variables to address the needs of a household.
  • Edwards Air Force Base. Providing Edwards AFB with an encrypted GPS technology platform to track on-base personnel and equipment. Edwards AFB will be the first military base to deploy the new system. The US maintains over 800 military bases around the world, and GTX has already begun discussions with other bases in California, Nevada and Utah.
  • HeartMath. Alliance with this world leader in stress and resilience technologies. GTX has created a health guide available to GPS SmartSole caregivers.

In addition, GTX continued to garner industry acclaim in 2017 for its leading technology, including nominations in three separate categories for the 2017 Uppie Awards, Most Innovative Tracking & Recovery Technology winner in the 2017 Telecoms Awards, one of the 25 Most Empowering IoT Companies by 1IT Enterprise Magazine in 2016, and finishing second only to Microsoft (MSFT) in the 2015 CTIA E-Tech Awards in the Wearables, Health, Fitness & Wellness category.

With a number of emerging technology and broader market trends coalescing with the company’s stellar execution of its strategic roadmap, it’s increasingly evident that GTX is primed for a big year in 2018.


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